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Before people buy something
they have to "want" it first
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Desire is a profound human
instinct, we have it in the wildest form that doesn't fade over time, only
controlled by social and civilization layers we create
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People are busy, and a lot of
things compete for their attention. So if you just aim by your marketing to
only get their attention; they will just skip you
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PEOPLE LOVE TO BUY, NOT TO BE
SOLD TO
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It is impossible to make
someone buy if they don't desire it in the first place
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Your marketing should all
focus on provoking that "desire" by reminding, encouraging,
presenting, giving samples and gifts ….. etc.
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You just make people desire
(enter that wild primitive feeling of "I want this right now") and
you will have no effort selling
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The essence of marketing is
that "you know already that people want your product, just be there when
they are ready to perceive your product and provoke their desire and it will be
as easy as pie to make sales"
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