People
nowadays are pretty strict regarding their personal space. They have limited
time and energy, and they just don't like being spammed by things that don't
matter to them
And we spoke
before about how annoying that would be to them. Spammers just would get the
opposite of what they hope for. These people would hate just these offers and
may convey these negative reviews to prospect customers
-
Spamming means that you
advertise to a very large number of people hoping that a small percent of them
(your prospect customers) get interested and go for your offer.
Notice the
difference here between this and the concept of going to where your prospect
customers who are already interested- gather
Spamming is
very ineffective, expensive, and has far less response if not opposite results.
It is more of a harm-doer than benefit-doer
So AVOID SPASMS!
The best way of approaching people is to
-
Identify your prospect
customers
-
Get their contact info,
prepare your contact strategy
-
Get attention by
-
Ask for permission to approach
(that would not be a problem at all. If you are in the right place and time for
them, you will get that. And if not, you are safe, and they will respect you
for respecting their time and privacy)
-
You get permission
-
And follow up
Very
important note is to use that permission, not abuse it. Over use that
permission will be just spamming
Remember that
the best way to get their permission is to ask for it, or leave a door opened
to give them the chance to approach if they are interested
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